SMITESTUDIOOmar / Independent creative
Identity. Motion. Digital.
GAMING IDENTITY & COMMUNITY GRAPHICS

New Lava Services.

A volcanic identity carried through service campaigns, animated banners and a coordinated team-avatar system.

See relevant work ↓

The visual direction.

A volcanic identity carried through service campaigns, animated banners and a coordinated team-avatar system.

Original client artwork from Omar’s archive. The case layout and supporting palette are portfolio presentation extensions; no business results or original character illustration are claimed.

The color and type system.

Presentation accent#FFAD26Presentation background#211209Neutral white#F3F3F5

Manrope / supporting portfolio typography — Presentation typography only. Original lettering and wordmarks are retained.

The complete identity presentation.

New Lava Services visual identity presentation showing brand direction, the mark, colors, typography and applications
The complete portfolio presentation. Open the full-resolution image ↗. Original work and new presentation extensions are described above.

Original artwork and applications.

New Lava Services — Original Lava Services wordmark
Original Lava Services wordmark
New Lava Services — Animated community banner
Animated community banner
New Lava Services — Complete service campaign
Complete service campaign
New Lava Services — Account-building campaign
Account-building campaign
New Lava Services — Coordinated owner avatar
Coordinated owner avatar
THE THINKING BEHIND THE WORK

New Lava Services. A connected presence.

A volcanic identity carried through service campaigns, animated banners and a coordinated team-avatar system.

01 / THE CONTEXT

The project.

A volcanic identity carried through service campaigns, animated banners and a coordinated team-avatar system.

02 / THE CONTRIBUTION

Omar’s work.

Omar’s selected graphic design and animation, presented from the original client archive. Existing game art and character imagery are composition elements, not claimed as original illustration.

03 / THE VISUAL DECISIONS

Why it feels connected.

01

Recognition across formats

Repeated colour and identity treatments connect the large banner to smaller community placements.

02

Purpose-shaped layouts

Original proportions are preserved so wide banners, profile images and campaign threads remain readable.

04 / THE ORIGINAL FORMATS

The work, in use.

  • Original Lava Services wordmark
  • Animated community banner
  • Complete service campaign
  • Account-building campaign
  • Coordinated owner avatar
New Lava Services — Original Lava Services wordmark
Original Lava Services wordmark View original artwork ↗
New Lava Services — Animated community banner
Animated community banner View original artwork ↗

A connected identity for your next project.

Explore brand identity design or Discord graphics and animated avatars, then send the scope you have in mind.

See relevant work ↓
HAVE A GOOD CHALLENGE?LET’S BUILD YOUR NEXT CHAPTER.

Brand. Community. Website. Bot.
One conversation is a good place to start.

Download artwork ↓

Full artwork · Scroll to explore

THE START OF SOMETHING GOOD

What are you
imagining?

Email opens a draft for you to review and send. Prefer Discord? Copy the brief and share it there.

[email protected] ↗Discord: heisen971Smite Studio Discord server ↗

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